Beats activated a special retail experience stocked with their latest releases. Through the use of color, lighting, and props Beats was able to transform their genius bar experience into a listening lounge.
To shine some light on NYC’s hottest young creatives, Aldo launched the Aldo Mx Gallery experience. The event included select products, original art prints, and an art tour.
For the launch of their new line, Chapstick activated a multi-room concept experience. The pop-up experience included influencer meet and greets, interactive rooms, and giveaways.